Hello

I’m a strategic, creative writer based in the south west of England.

Currently, I’m lead writer and communication strategist at the National Trust.

Before that, I spent over a decade working in creative and brand agencies in London.

I believe wholeheartedly in the strength of stories told simply.

And the power they have in bringing people closer to causes that matter.

If you want to say something, I can help you find the most meaningful way to say it.

Here’s what I do

  • How you speak shows people who you are. I can help you define a unique, distinctive voice and give your people the tools to be able to use it brilliantly.

  • The strongest brands tell the sharpest stories. I can shape the story you want to tell, and help you bring it life in all the places where it makes the biggest difference.

  • Whether it’s in a three-word headline or an appeal letter, I can consistently and creatively reflect your brand’s tone of voice wherever you show up for people.

  • I can work independently or alongside art directors, strategists and designers to generate thought-provoking ideas, propositions and creative territories.

  • How you position and place your story really matters. I can help make sure it lands in the right way, in the right places, with the right people.